Search Outcome: Filling an Outside Sales Representative Role in Colorado Springs, CO
Location:
Colorado Springs, CO
Industry:
Professional Beauty Distributor
Position Title:
Outside Sales Representative
Client Testimonial
“Dan and Amy were both involved in our search, and we really appreciated having the SalesFirst team focused on finding the right person. It felt like everyone was invested in helping us make a great hire.”
Challenge:
A professional beauty distributor was hiring an Outside Sales Representative to grow business throughout Colorado Springs and the surrounding market.
The company partnered with independent salons, med spas, estheticians, and wellness professionals, providing premium haircare products, skincare lines, professional tools, and ongoing business support.
The client wanted someone with a strong B2R sales background. The ideal candidate needed to understand how to grow revenue through independent retail businesses, build long-term customer relationships, and help owners increase product sales.
Many candidates had beauty industry experience but limited outside sales experience. Others had strong B2B backgrounds but had never sold through independent retailers or worked closely with salon owners.
Solution:
We focused on professionals with proven B2R sales experience who understood how to grow independent retail accounts.
We built the search around professionals with proven B2R sales experience who understood how to grow product sales through independent retail businesses.
Our recruiting focused on territory representatives from professional beauty brands such as Redken, L'Oréal Professionnel, Matrix, Paul Mitchell, Aveda, Wella, Schwarzkopf, and Moroccanoil. We also explored adjacent industries where sales representatives partner closely with independent retailers, including premium skincare, cosmetics, sunglasses, jewelry, footwear, apparel, gift, and boutique consumer brands.
We prioritized candidates who had built long-term relationships with business owners, introduced new product lines, trained staff, increased retail sales, and became trusted advisors to their customers.
Outcome
- ▸ We interviewed 8 candidates and introduced 4 qualified candidates
- ▸ We advanced 2 finalists
- ▸ The client hired a Colorado Springs native to fill the role
