Location:
Tampa, FL
Industry:
Building Services
Position Title:
Business Development Leader
Client Testimonial
“I really enjoyed working with Meghan. She’s thoughtful, organized and friendly”
Challenge:
A major Tampa-area provider of siding and exterior façade rejuvenation services needed to replace a key business development leader who had left for a large competitor.
Tampa was an important market for the company. Continuous exposure to intense UV, high humidity, and tropical storms accelerated exterior wear and created steady demand among homeowners associations and professionally managed communities.
The market was also highly competitive with relatively low barriers to entry. Relationships with community association managers, property managers, HOA boards, and other local influencers played a significant role in generating business.
The departing leader had spent years developing those relationships, and the client wanted a replacement with a similar network who could step into the market quickly. The departure had also resulted in litigation between the parties, which made the situation particularly sensitive.
Solution:
We mapped the local market and found fewer than ten professionals we believed had the relationships and experience to realistically do the job.
Most were established, successful professionals who were not actively looking for another position and had little reason to respond to a standard recruiting message.
We approached the same small group through multiple channels. We sent LinkedIn messages, requested connections, called them directly, and followed up by email.
Eventually, we connected with and interviewed four of the targeted professionals. The conversations focused heavily on the strength of their existing relationships, how they generated opportunities within the HOA community, and their ability to protect and grow business during a sensitive leadership transition.
Outcome
- ▸ From fewer than ten realistic profiles in the market, we interviewed four candidates and presented the strongest options to the client.
- ▸ The company extended an offer to one of those candidates, who accepted.
